This programme will equip you with the fundamental business and social enterprise knowledge and skills needed to manage innovative product and brand or policy development, service…
The MSc Marketing & Consumer Behaviour will equip you with a comprehensive grounding in approaches to understanding consumer preferences, judgements and decision-making.
This innovative programme will explore how people experience the world, particularly when using technology. You'll learn how each layer of technology, from core hardware through to…
This programme will cover sponsorship and marketing, audience development, regeneration and partnerships, and commerce/merchandise, giving a detailed insight into the ways that…