Goldsmiths partners with Africa’s top online education provider to launch short course

Goldsmiths, University of London has collaborated with Africa’s leading online education provider to launch a pioneering web-based short course in Digital Marketing.

The collaboration with Cape Town-based specialists, GetSmarter, represents Goldsmiths’ commitment to both global learning and online education.

The part-time, nine-week programme begins in June. It focuses on workplace skills to give those pursuing a career within Digital Marketing a true advantage in the field.

The course is designed to empower individuals with the relevant skills, knowledge and expertise necessary to design and implement an effective, integrated digital marketing strategy.

By delivering the course online and part-time through GetSmarter, Goldsmiths offers students practical and immediately applicable knowledge in a format that allows them the flexibility to continue with their current workload and lifestyle.

Commenting on this new collaboration, Liz Bromley, Registrar and Secretary at Goldsmiths, said: “At Goldsmiths, you'll find a pioneering spirit in all we do. We count among our alumni, some of the leading figures in the creative and cultural industries.

“In research, we fuse together traditionally disparate subjects to find novel solutions. We look for new approaches to teaching and ways of reaching diverse audiences.

“Our relationship with GetSmarter, itself a leader in its field, continues this approach, and we look forward to working together.”

GetSmarter collaborates with top universities to offer continuing education short courses, professional accounting programmes, and postgraduate degree programmes.

Their unique offering is based on a personalised online learning model, coupled with the ability to offer a full-service, turnkey online education solution for their university collaborators.

This has resulted in an unprecedented average successful course completion rate of over 90%, across a portfolio of 60 university-approved short courses over eight years.

Rob Paddock, Chief Academic Officer at GetSmarter said: “Our experience over the last eight years has been that the best learning takes place with support from, and in collaboration with, other people. Technology should be used to enhance the efforts of people in the learning experience, but not to replace them.”

Find out more about our Digital Marketing online short course with GetSmarter.